Local Marketing Essentials in the Digital Age – Part 1: Strategy and Basics

Posted by macdonalddesign on January 4, 2023 in afresh | marketing
In this article, we’ll outline questions to ask yourself as you strategize your new marketing plan. And, we’ll give you some basic, must-have items to get you started. No matter what your industry, if you are operating in a local market with a focus on local customers, consider this an essential go-to-market strategy checklist. In Part 2, we’ll dig into specific tactics and channels.

Create a Buzz for Your Biz with Viral Marketing

Posted by macdonalddesign on May 29, 2021 in afresh | marketing
Viral Marketing is one of the most effective and low-cost marketing strategies around. Yet few business entrepreneurs know how it works and how to use it. Viral Marketing, otherwise known as word-of-mouth or social marketing, is a very powerful tool that every business must use. It is low-cost, requires very little budget, and works even […]

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