The Humble Postcard is Making a Comeback

Posted by macdonalddesign on May 1, 2021 in afresh | marketing
If you were a contestant on Jeopardy and the answer was Postcards, what would the question be? How about:

"'What is one of the most incredibly effective, yet under-utilized methods for driving qualified buyers to your business or website?"

Many businesses think postcards are a little old-fashioned for this era of Internet Marketing, but nothing could be further from the truth.

Seasonal Marketing: It’s Not Too Early to Start Planning Now

Posted by macdonalddesign on August 27, 2020 in afresh | marketing

Oh, no! Not another fruitcake! How many times have you given or received one? Imagine if your products became as ubiquitous as the fruitcake, which is practically synonymous with the holidays. You might not be able to reach those heights, but you can certainly profit from seasonal marketing.

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